Guides

Practical guides to short product videos: structure, scripts, voice-over, captions and formats.

• How to make a product launch video without a video teamA practical guide: structure, length, script and formats for a product launch video, and how to make one in minutes with AI.
• Motion graphics or live action: which video for a SaaS or an app?When to choose motion graphics over filmed video for software products, with costs, timelines and examples.
• Voice-over and captions for short videos: what worksHow to write narration that matches the picture, choose a voice, time captions and mix music under the voice.